Ingredients
Presented clearly to support informed food discovery.
The Lucida promise
Nothing Hidden.
Know what you're eating. We believe consumers deserve to understand what is inside their food.
Clearer choices
Information you can actually use.
Nutrition
Presented clearly to support informed food discovery.
Sugar
Presented clearly to support informed food discovery.
Protein
Presented clearly to support informed food discovery.
Fibre
Presented clearly to support informed food discovery.
Allergens
Presented clearly to support informed food discovery.
Our curation
We look at the whole product.
We don't simply put products on a shelf. We look at what's inside, how it's made, how it tastes and whether it deserves a place in the Lucida ecosystem.
The Lucida ecosystem
Curiosity belongs at the table.
Explore products selected for taste, clarity and a better food experience.